New President & COO Joins One of the Largest Dental Support Organizations

Gene Kirtser

Affordable Dentures & Implants recently announced that Gene Kirtser has been appointed to President and Chief Operating Officer of its dental support organization, Affordable Care.  Mr. Kirtser previously served as President and Chief Executive Officer of ROi (Resource Optimization and Innovation), a division of Mercy Health and one of the most advanced and integrated healthcare supply chain organizations in the country.

Screenshot, ROi Supply Chain Solutions

“Gene is a proven leader with a history of driving growth and operational execution,” said Doug Brown, CEO of Affordable Care. Mr. Kirtser has over 25 years of experience in the healthcare industry.  After joining ROi in 2007 as Chief Operating Officer, he was promoted to President and Chief Executive Officer in 2011.  While at ROi, Mr. Kirtser was responsible for developing and launching a strategy to transition ROi from a supply chain department of Mercy into an innovative company servicing healthcare systems across the country. Previously, Mr. Kirtser held positions at SRI Surgical, Maxxim Medical, ChoicePoint Health Systems and Baxter/Allegiance. Mr. Kirtser holds a B.S. in finance from Miami University.

“I am honored to join Affordable Care at this exciting point in Affordable Dentures & Implants’ growth,” said Gene Kirtser. “This team has developed an impressive model for delivering innovative, high-quality care to patients at a compelling value.”  Affordable Care currently manages 230 affiliated practices in 39 states and will continue to expand its market presence while supporting affiliated dentists.

Affordable Care has also been in the news recently as Jimmy Vellis, DDS, MS announced the grand opening of the newest affiliated Affordable Dentures & Implants practice in St. Petersburg, on August 10. The dental practice is located at 1965 34th St. N. in St. Petersburg Plaza. This practice opening marks Florida’s 20th practice in the Affordable Dentures & Implants affiliated network.

Affordable also recently opened an affiliated practice in Kissimmee, Florida located at 1271 W. Osceola Parkway in the Osceola Corporate Center.  Anthony Graham, DMD will be heading up the location.  Dr. Graham earned his Doctor of Dental Surgery degree at the University of Florida.

See Affordable Care’s listing on JoinDSO.comAffiliations / Careers

Source: PRNewswire, Affordable Dentures

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